This week, PSA recognised all of its female players by creating an initiative "Women's Squash Week".
This campaign aims to celebrate all of the women in our game whilst also encouraging the wider squash community to increase womens participation in our game. Initially, this was a US squash initiative that has gained momentum over the last few years to become a global initiative. For more information about how you can get involved in current and future women's squash week follow this link. The below video is discusses last years Women's Squash Week event.
US Squash and Drexel University announced their agreement to enter into a long-term sublease allowing US Squash to invest $27 million to transform the 32nd Street Armory into a national center to serve the U.S. squash community. Check out the full article here.
Currently, US Squash is leading the charge in terms of growth and participation in squash; showing a 66% growth overall since 2010 and is recognised as the 12th fastest growing sport in the US. This growth of the game does not stop there, the collegiate setting has also grown 61% since 2005 with 89 mens and 53 womens programs across the country.
This can only bring positive things to the game. Stay tuned and keep an eye out for some young American juniors set to come through the ranks in the near future.
Nike's Dream Crazy has just aired and has already been viewed by over 21 million people on Youtube. The "Dream Crazy" campaign contains a series of clips of those who many consider now as sporting icons. The ad shows them overcoming adversity and striving to become the best ever in their sport or to even become bigger than their sport.
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